How it works

Ten steps from the right influencer to measurable results.

See how you find, reach and manage influencers on Mytoko, and how you measure what your campaigns deliver, all in one place.

Discover

Find the influencers that fit your brand best

Don’t spend hours browsing social media! With Creator Discovery you can explore and filter influencers in one place, by the criteria that matter to you. Find the creators who fit your brand, your target audience and your campaign goals more easily.

Make informed decisions based on reliable data

Follower count alone doesn’t tell the whole story. Get to know influencers’ key performance metrics and audience data, so you can choose the right partners based on relevant data, not just popularity.

Compare your candidates in one place

No more switching between separate profiles, screenshots and spreadsheets. Compare the key metrics of the influencers you’ve shortlisted, and find the one who best fits your campaign goals.

Launch

Launch influencer campaigns with ease

Create your campaigns in a few steps, set your expectations and deadlines, then make them available to relevant influencers. Mytoko keeps launching a campaign from becoming a long, manual process.

Reach the right creators with less admin

Save the influencers you’re interested in to lists, and use them again for your next campaigns. With direct invitations and bulk outreach, you spend less time contacting people one by one.

Manage

Follow the full course of your campaigns in one place

See where your campaigns stand, who has applied, who you’re working with and which tasks are still left. Central campaign management helps cut down on lost information and searching through emails.

Build long-term influencer relationships

Don’t lose sight of the creators who have already proven themselves! With the CRM you can organise your influencer relationships, look up past collaborations, and more easily find the partners worth working with again.

Keep content and approvals under control

Manage the content made for your campaigns and its approval process more clearly. With the UGC Library you can organise finished content, so your team can easily find and reuse the material available later.

Measure and team

Measure the results, and optimise your next campaign

Track the performance of your campaigns and of each influencer by metrics such as views, reach, engagement or cost per thousand views. See more clearly which collaborations work well, and use the results to plan your next campaigns.

Work together with your team in one shared workspace

Keep the information and communication around your campaigns in one place. The shared workspace helps your team members follow the process more easily, without piecing together a campaign’s status from separate spreadsheets or scattered messages.

Find the right influencers today.

Create your brand account — or talk to us first and we'll walk you through the platform.